Target Audience Research- Questionnaire Results

1.What gender are you?
Male 15 Female 15












This shows that our target audience can be aimed at both females and males as we received half and half on our results.




2.What age are you?
12-15- 3 16-19- 26 20-23- 1 Other
















This also shows that our documentary will more be aimed at people between the age of 16-19 as our results were 26 out of 30.



3.What is your favourite colour?
Red-6 Blue-9 Black -1 Pink-5 Green-9












This shows that our target audience preferred the colours green and blue out of 5 colours including: green, blue, black, red and pink. As our results show this, we are likely to use these colours in certain ways during our documentary.


4.What is your favourite shop and why?
Art-1
Boohoo.com-1
Primark-1
HMV-3
Internationale-1
ASOS-1
New look-4
Hollister-1
Frenzy-1
RAN- 2
The Style-1
Topshop/Topman-4
Pop Boutique-2
Paperchase-1
Waterstones-1
Quggins-5














This bar chart shows that the shops, Quiggins, Topshop/Topman and New Look are very popular with our target audience.



5.What subculture would you relate yourself with?
Emo-0
Skater-3
Mosher
Casual-12
Indie-5
Vintage-2
Chav-1
Sporty-1
Other -3
None-3















The pie chart above shows that 12 out of 30 people would relate themselves to a casual subculture. Although our documentary will relate to various subcultures, we know what our audience would like to see on screen.



6.What is your favourite genre of music?
Dance-5
House
R&B-3
Rock-5
Indie-7
Dubstep/D&B-1
Metal
Reggae-1
Pop-5
Other-3














This chart shows that the musin genre, indie, is the most favourite with a total of 7 out of 30 people. Other high scores include Dance and Pop. This will help in relation to our documentary so we know what music to use in the backgrounds etc.



7.What night do you normally watch TV?
Sunday-9
Monday-3
Tuesday
Wednesday
Thursday-1
Friday
Saturday-5
Everyday-12













As you can see above, most people watch TV everyday/night, on the other hand, Sunday and Saturday also received high votes as they got a total of 9 and 5. This could help with the decision of scheduling our documentary.



8.What channel do you prefer to watch?
BBC1-3
BBC2
ITV1-4
Channel 4-15
Five
Other-8














This pie char shows that half the people we asked for questionnaires prefer to watch Channel 4 compared to BBC1, BBC2, ITV, Five and Other. This also could help with the scheduling for our documentary.



9.What hobbies do you have in your spare time?
Sport-10
Academic-4
Music-6
Socialising-10

















This shows that most people in their spare time enjoy things such as sport and socialising. This could affect our documentary as we could include cutaways of people socialising within their subcultures and also sport being a subculture in a unique way.




10.What times do you watch TV?
Breakfast-3
Daytime-3
Kids
Primetime-7
Post watershed-17
















This chart shows that most people will watch TV at post watershed time, and this will help with the scheduling for our documentary.





11.Have you ever been discriminated against because of the way you dress?
Yes-11
No-19













This pie charts that 11 people out of 30 have been discriminated against because of the way they dress. This will be reflected in our documentary because we want to show people that everyone is equal no matter what subculture they are, if any subculture.






12.Would you change the way you look due to discrimination?
Yes-0
No-30

















This barchart shows that nobody would change the way they look due to discrimination. This will also be reflected in our documentary as people should be who and what they are no matter what they look like.






13.What makes you dress the way you do?
Celebrities-6
Musicians-6
Magazines-2
Trends-9
To be different-4
1 step ahead-3













This pie chart shows that most people dress the way they do because they like to follow the trends. 9 people out of 30 said this. 12 people out of 30 said they dress like they do due to musicians and celebrities. This shows that many people follow fashion from other people. We would like this to show in our documentary.

Target Audeince Research- Questionnaire

Questionnaire

1.What gender are you?
Male □ Female □

2.What age are you?

3.What is your favourite colour?
Red □ Blue □ Black □ Pink □ Green □

4.What is your favourite shop and why?

5.What subculture would you relate yourself with?
Emo □ Skater □ Mosher □ Casual □ Indie □ Vintage □ Chav □ Other □ None □ Sporty □

6.What is your favourite genre of music?
Dance □ House □ R&B □ Rock □ Indie □ Dubstep/D&B □ Metal □Reggae □ Pop □ Other □

7.What night do you normally watch TV?
Sunday □ Monday □ Tuesday □ Wednesday □ Thursday □ Friday □ Saturday □

8.What channel do you prefer to watch?
BBC1 □ BBC2 □ ITV1 □ Channel 4 □ Five □ Other □

9.What hobbies do you have in your spare time?

10.What times do you watch TV?
Breakfast □ Daytime □ Kids □ Primetime □ Post watershed □

11.Have you ever been discriminated against because of the way you dress?

12.Would you change the way you look due to discrimination?

13.What makes you dress the way you do?
Celebrities □ Musicians □ Magazines □ Trends □ To be different □ 1 step ahead □

Ideas of topic for Documentary

These are the ideas that my group and I made up for our documentary.

My Big Fat Gypsy Wedding

As a homework, I watched My Big Fat Gypsy Wedding. I analysed the documentary in different sections as shown below:

Type of documentary: Mixed documentary as it has a variation of events and interviews.

Themes: This documentary includes themes of Weddings, Marrige, Gypsies etc.

Narrative structure: The narrative structure for this documentary is non liner as it flashs back to different weddings. This is also single strand and has a closed narrative structure.

Camerawork: Close ups are used during the documentary of sewing and dress making to show the audience the fine detail that goes into the dress making. A few high angle shots where used to show the bride and her dress and the people surrounding her, another high angle was used to show the bride going down the stairs and how it was a struggle in her dress. Long shots where used to show the caravan whch reflects the society and the living arrangements for gypsies. Other long shots are used to show red carpets, wedding cakes and wedding shops. Two shots are also used, for example when the bride and groom get married the two shot shows their relationship.

Mise-en-scene: The mise-en-scene includes things such as the horse and carrige, wedding decoration, the costume - such as brides dress and groom suits. Other mise-en-scene used would be when interviews are taking place and the backgrounds such as in the bride shop and materials and fabrics are shown in the background and also during one interview a background of a caravan is used to show the society and the living arrangements for the gypsies.

Sound: At the beginning of the documentary a female voice over is used when talking about the bride shops and the actual brides. Wedding music is also used in the background to create the atmosphere and to give the sence of wedding and marrige. Non diegetic sound is also used. Use of car horns and helicopters are used. Voiceover of brides and the owner of the shops are also used during the documentary.

Editing: Cut aways of still images are used at the beginning of the documentary of wedding dresses and the dresses being made. Voiceovers are used before the interview is even shown and this is also part of the edit. Some interview questions are not edited out so the audience know what the interviewee is asking.

Archive Material: Still images are used of wedding dresses. Archive footage from numerous weddings with a female voiceover is used. Footage from night clubbing is used also. Material from the wedding receptions are used and cutaways of men drinking together and the women together to show seperation at wedding reception.

Graphics: 'My Big Fat Gypsy Wedding' is in swirly font which connotes the wedding subject. Graphics are used to show the destination of some places and to show the audience where the people are on the documnetary. Credits are left aligned and are also white sans serif font.


http://www.channel4.com/programmes/my-big-fat-gypsy-wedding/4od#3053944

Lara Croft

Type of Documentary: This documentary is fully narrated and is also mixed documentary with a combination of interviews and narration shows visuals on screen.

Themes: The affect the lara croft games has on the audience. This has a theme of representation women. It is the influence of media that has the affect of audiences and how tehy feel. Other themes include feminism, gender and youth.

Narrative structure: It is a closed narrative structure as it has an ending. This is also non-linear and single strand documentary.

Camerawork: Camera is to the right or left of the screen during interviews. A tilted shot of an interview takes place in this documentary which is affective because it connotes the game being played on a computer. An extreme close up is used when Lara Croft is being interviewed. Point of view shots are used when in the cyber cafe. A variety of different shot types are used.

Mise-en-scene: Chromakey is used for the background of the interviews, to show the game and to show the audience what the interviewee is talking about. The screen goes out of focus when the director wants the audience to focus on the interviewee. Cutaways are used throughout the documentary.

Sound: The music in the background when interviews are taking place is quite upbeat and fast pace and gives the audience a sence of the computer game. Voiceovers are used which are both male and female, and are also quite young which also connotes the audience for the game. Standard English is used by voiceovers and narrators.

Editing: The lighting is dark during interviews throughout this documentary. Cutaways of the game are used also. Quick cuts, fast pace and fast motion are also used to show the game to the audience. The director has super imposed the talking head onto the computer screen.

Archive material: Material from the actual computer game is used during the documentary. Archive is being used in the background when people are being interviewed. Footage from the internet and the Lara Croft films are also used. The Nike advert is also affective, and extracts from magazines and stills of magazines.

Graphics: Graphics of interviewees are used to show the audience who they are and their details and status. The graphics are always left aligned and in white sans serif font.

The marketing of Meatlof - Music biz

Type of documentary: This documentary is a fly on the wall in some sections, and also is a mixed documentary.

Themes: Construction of image, manipulation of the audience. Also has themes of concerts/ music videos and music awards.

Narrative structure: This is a closed narrative structure. Also is a non - linear as it flash backs to different footage and images. This is also a circular narrative as it refers back to the beginning and is a single strand documentary.

Camerawork: Handheld camerawork is used a lot from archive footage. POV shot are also used when walking around, so the audience can see what the 'person' is seeing. A two shot of Elton John and friend is important to show announcement. When Meatloaf is being interviewed, the camera is right and he looks left. There are cutaways of meatloaf singing to break up the interview. Conventional interviews used.

Mise-en-scene: When people are getting interviewed, a background of Meatloaf appears behind them and this anchors the meaning of the background to what the interviewee is talking about. Chromakey is used also as a screen image behind interviewees. The brit awards show how big Meatloaf is.

Sound: Male voiceover is used in this documentary and he speaks in standard English so the audience can always understand and the narration shows the visuals on screen. The narrator is quite sarcastic about Meatloaf's video, and this gets his opinion across to the audience, and this also has the affect of feeling like the audience is actually there. Jargon is used and the narrator is opinionated.

Editing: Use of magazines at the beginning of the documentary showing Meatloaf on the front covers. There are cutaways of Meatloaf singing to break up the interviews. Chromakey is used on the background of interviews. Montages of newspapers is used to show headlines of Meatloaf on the front page.

Archive material: Material of Meatloaf performing is used throughout the documentary. Footage of music videos that Meatloaf has produced and also in the making of 'I would do anything for love' is shown. Footage from top of the pops is used, and also from award ceremonies and conferences.

Graphics: Graphics are used when interviews are taking place to show the audience who people are and their details and status. Illustrations are used all the way through the documentary to show the audience what the narrator is talking about such as magazines etc.

The Devil made me do it.

Type of documentary: This is a mixed documentaries as different situations take place throughout the documentary.

Themes: The themes include youth culture, religion, good v evil, Manson v God, children v parents and binary oppositions. There are also theme references to a generation gap and there is always a theme of the influence of the media.

Narrative structure: The narrative structure is single strand. It is also non-linear because it has flashbacks not in chronological order.

Camerawork: In this documentary a lot of handheld camerawork is used. Point of view shots are also used to put the audience in 'their' position. Cutaways of still and moving images are used which is very affective. Medium close ups and close ups are used during interviews. A variety of angles are used also, and framing is always left to right or vice versa.

Mise-en-scene: Dark lighting is used in some parts of this documentary and this is affective and creates atomasphere. Shadows are also used throughout the documentary to give the sence of dark and evil. The backgrounds that are used on interviews, anchors the meaning of what the interviewee is actually talking about.

Sound: The narration of this documentary is a male narrator and this is the glue that holds the narration together. There is authentic voiceovers in English as the people in the documentary speak Italian. Choir music is used as a cut away in this documentary also, and a opera singer.

Editing: There is a juxtaposition of shots and cutaways used in this documentary. Naturalistic lighting is also used to show the place and time of a location. When shadows and slow motions are used, this also gives affect to the situation taking place in the documentary.

Archive material: Moving images are used to show when the woman died. Also archive material from Manson's music videos are also used and footage of his music gigs. Archive from cutaways and zoom in and out of the newspapers are also used. Fan merchandise is also material that has been added into this documentary.

Graphics: Subtitles are used when some of the people are talking in Italian. Graphics are used in the interviews to show who the interviewees are and to show the audience their details and status. They are always left aligned and are white sans serif font.

Raw spice: The unofficial story of the making of Spice Girls

As a homework, I watched Raw spice: The unofficial story of the making of the Spice Girls. I analysed the documentary in different sections as shown below:

Type of documentary - This documentary is fully narrated, with a woman using a voiceover that tells the story of the visuals being shown on screen.

Themes - The themes within this documentary include how the group got together, interviews with the group and also archive material and rehersing.

Narrative structure - I believe this documentary is open narrative as the audience can make their own mind up about the Spice Girls and about the making and having their own opinion about the girls.

Camerawork - Handheld camerawork is used when interviewing the girls individually, when they are talking directly to the camera, this is affective because it looks like they are talking to the audience, telling the audience their story. The camerawork during the interviews is right next to the interviewer and the interviewee speaks to them and not the camera.

Mise-en-scene - Chris Herbert (pop manager) speaks about the girls individually in an interview, and when he speaks about them one by one, a image appears behind him to set the scene/setting and to show the audeience who and what he is talking about. Microphones are also used as props during the rehersals, and also during rehersals, the setting is a big room with mirrors and sound systems to create the setting. The clothes that the girls are wearing are also affective to show how the girls have changed over the years.














Sound - The music at the beginning of the documentary is non diegetic and is added in, in the edit just as a backing track. Voice overs are also used from the narrator and other people whilst they were being interviewed and they had a cutaway of the group rehersing. Also when Chris is being interviewed, non diegetic sound is played of the girls rehersing in the background.

Editing - The word 'spice' at the beginning of the documentary is edited as the use of colour are all different etc. The interviews with the group individually are also edited in at the end when the documentary has been put together. To seperate the interviews, a cut away of 'Raw Spice' and non diegetic sound of 'We're gonna make it happen' are used to break up the interviews. Archive material is also added in when all the documentary material is put together.

Archive Material - During the documentary, footage of the group is used when they are performing and when they are rehersing at the beginning. Material from when the girls first auditioned is also used, and also when they were rehersing in the studio. Footage from when the girls got their first house together and the audience had a taster of the house is also used to show the living situations.

Graphics - 'Raw Spice' at the beginning of the documentary is used as graphics, and also credits of the pop manager Chirs Herbert is used. The graphics show the audience who people are, and why they are being interviewed how their involved with the documentaries situation.

Watching The Devil made me do it

Todays lesson we started to watch, The Devil made me do it. We began to analyse the documentary in different ways including, the type, themes, narrative structure, camerawork, mise-en-scene, sound, editing, archive material and graphics. This documentary is about 3 young girls who comitted a murder and also how Marilyn Manson and how he was connected to it.

Scheduling

In todays lesson we learnt about scheduling.
The clear segements for scheduling are: Breakfast, Daytime, Kids TV, Prime, Post watershed.

The target audiences for these segements are: Breakfast- Young children and working adults. Daytime- Mums, unemployed and school children. Kids TV- Children. Prime time-
Teenagers and families. Night- Late teenagers and adults.

Genres on TV: Reality TV, Soaps, Dramas, Comedy, Sitcoms, Game programmes etc.

Target audience for each channel: BBC1- Mixed age (everyone) because we pay for the license fee. BBC2 does not appeal to everyone, however is for mixed ages. ITV is for adults such as This Morning and Rosemary & Thyme. Channel4 is for the minority, not a huge range of people. Five is for everyone/mixed age for example Milkshake!, Home and away and CSI.

Repeat schedulings: BBC1 2-3%, BBC2 50%+, ITV 2-3%, Channel4 50%+, Five 50%+.

Watershed: occurs from 9pm onwards. This is for late teens to adults to watch only. Watershed time is changing to 10pm as children are staying up later.

Inheritance: You put a program on after a established program to get their audience.

Pre-echo: Scheduling a program before a popular program, to get audience that are going to watch the popular program.

Hammocking: Inbetween two popular prgorams to inherit the target audience from the popular programs.

Audience fragmentation means channel loyalty is becoming an issue.

Documentary information

During yesterdays lesson, we put together a mind map as a class of what is involved in a documentary. Involved in our mind map were things such as: Archive footage- stills/moving images, Graphics- names/status/details, Framing, Music/Montage, Cut aways, Themes, Vox pops and Editing.
Also in the lesson, we learnt about the structure of documentaries such as open narrative or closed narrative, and also linear and non linear narrative and finally circular narrative.

Different types of documentaries

Today we learnt about the different types of documentaries.

Purpose of documentaries: To document/report with eveidence. Something that has actually happend. It can show this by using actual footage or reconstructions. It can use a narrators vouce over to anchor the meaning or rely on paritcipants themselves with perhaps the occasional interjection by an on scene narrator.

Documentaries are not just about facts, instead the facts are used to create socially critical arguments, thereby inviting the audience to draw their own conclusions.

Features of documentaries: Observation- Most documentaries contain sequences of observation and the program makers pretend to the camera is on scene or ignored by the people taking part.

Types of documentaries
Fully narrated- They use an off screen voiceover and the voice ober is used to make sence of the visuals on screen. The narrator always seems authoritative.

Fly on the wall- No commentary or narration. The cameras are left to record the subjects. No interference which allows viewers to come to their own conclusion.

Mixed documentaries- Use a combination of interivew observation and narration to advance the argument. The narrator will appear in front of the camera.

Self reflexive- Subjects of the documentary acknowledge the presence of the camera and often speak directly to the film maker. They make a point of drawing attention to the film makers role in constructing a view of reality.

Docudrama- Reinacment of events as if they have actually happend.

Docusoaps- Programmes that follow the lives of particular individuals with designated occupations.

Visuals
Archive footage, street scenes, open countryside and close up of faces are just some of the stock materials used to suggest the intended meaning or emotional qualities of a particular theme.

Interviews
An interview can be held anywhere but the setting does affect the meaning. They normally begin with factual questions first to put the interviewee at ease, and the interviewer usually saves the emotional gripping questions for later on in the interview.

Vox pop
Technique consists of street interviews of the general public with each person being asked the same question. The answers are then strung together in a fast sequence. There good for suggesting a general agreement or else the opposite of diversity opinion.

Narrative of conventions
Documentaries relies heavily on traditional conventions of narrative i.e theres a beginning, a middle and an end.
The beginning: Central question of the ddocumentary can be posed at the beginning in an intreuging way. The most dramatic piece of action footage can be placed at the start or some qucik interview cuts in the conflict with each other can get the audiences attention.
The middle: Often examines the issue in human terms focusing on people and their opinions and conflict is strenghtened in the middle section however apparently conflicted evidence but all complications must eventually support the exposition (line of argument).
The end: The exposition is fully apparent at the end. The audience has no doubts to what the programme is saying and there may even be a course of action the audience can take to address the problem.

First week back in September

In the first week back at school, for the first few days we researched documenataries. As part of the task, we researched channels 1 to 5, and also what types of documents are shown on different channels. We also had to find definitions of different terms such as 'social realism' and 'cross-ownership' etc.
I also researched about Marshall McLuhan's global village theory, and he describes how media has changed over the years and that individualism is now changing and actually beginning to disappear. Below, is a video of Marshall McLuhan.